Did you ever wonder why the customer places the products in his shopping cart with the desire to purchase them but never actually goes through with the decision? What prevented him from completing the purchase? Research has found many reasons the customer not...

Many online stores now offer free shipping on their stores, but how important is this feature?  How does it affect your store sales? In fact, the word free has a magical effect on most online shoppers, as many make purchases after reading the word “free”. The impact...